The Mindful Athlete

By George Mumford

Michael Jordan and countless other NBA stars credit George Mumford with transforming their game. A widely respected public speaker and coach, Mumford shares his story and strategies in The Mindful Athlete

George helped me understand the art of mindfulness. To be neither distracted or focused, rigid or flexible, passive or aggressive. I learned just to be.
— Kobe Bryant, 5-time NBA champion, Los Angeles Lakers

Michael Jordan credits George Mumford with transforming his on-court leadership of the Bulls, helping Jordan lead the team to six NBA championships. Mumford also helped Kobe Bryant, Shaquille O'Neal, and Lamar Odom and countless other NBA players turn around their games. A widely respected public speaker and coach, Mumford is sharing his own story and the strategies that have made these athletes into stars in The Mindful Athlete: The Secret to Pure Performance. His proven, gentle but groundbreaking mindfulness techniques can transform the performance of anyone with a goal, be they an Olympian, weekend warrior, executive, hacker, or artist. 

With a charismatic teaching style that combines techniques of engaged mindfulness with lessons from popular culture avatars such as Yoda, Indiana Jones, and Bruce Lee, Mumford tells illuminating stories about his larger than life clients. His writing is down-to-earth and easy to understand and apply. The Mindful Athlete is an engrossing story and an invaluable resource for anyone looking to elevate their game, no matter what the pursuit.


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Debut author Mumford teaches mindfulness techniques to champion athletes, including Michael Jordan and Kobe Bryant. But the advice he packs into this book isn’t just for athletes: his tips will come in handy for anyone’s performance.
— Publishers Weekly
George has ‘Mumfied’ the teams I’ve coached over the past 20 years. He has a style of mindfulness that goes beyond ‘just sitting/breathing’ to focusing while in action. For anyone needing to perform at the highest level, this book is for you.
— Phil Jackson, 13-time NBA champion, President of the New York Knicks
Getting “Mumfied” (as Phil Jackson calls it) is not just for the athlete; conscious flow, the spirit of love, less room in life for distraction—who couldn’t use more of that?
— Shelf Awareness
The one thing that Shaquille O’Neal and Kobe Bryant could agree upon was that George Mumford was their secret weapon, the trusted advisor who brought clarity to their competitive minds. I know this because they told me personally. Mumford’s “The Mindful Athlete” brings to the reader the special insight that the world’s greatest athletes—from Michael Jordan to Scottie Pippen, from Shaq to Kobe—came to treasure.
— Roland Lazenby, "Michael Jordan, The Life"